PROJECT BRIEF

Ita-Lontoon Suomi-Koulu (East-London Finnish-School) is a Finnish language school for children and adults in East London. It was set up by Finnish parents in 2014 to ensure their children receive regular structured learning in the Finnish language.

The school needed to compile the many songs and poetry that are used with the different age groups into one book; it needed to be clear and uncluttered so as to be easy to follow and have an accompanying wordmark which could be rolled out on their website.

From the outset I established a deliberately expansive outside margin so the lyrics can be easily read without your thumbs creeping over lyrics. The Logo/wordmark is a simple yet effective graphical interpretation of who the school are, by simply moving the ‘i’ in ‘Suomi’ forward so it intersects with the hyphen between ‘Suomi-Koulu’, it creates the Nordic Cross, then once it is changed to blue it becomes
the Finnish flag.

CLIENT THOUGHTS

David did a really nice job designing our school song book. They're really easy to follow and very clear.

It's also really nice that he was able to include the flag of Finland into the letters on the front of the book. It is not something you notice right away but when you do it is hard to miss and quite clever!

Katja Kinnarinen