Sound familiar? The answer is going to be different for every individual business - a small and independent fashion brand won't need the same extensive guidelines as Nike for example, so won't be spending the same. The only helpful way of answering this question is by contacting me and having a thorough consultation regarding the needs of your business.
I'm a specialist in brand identity and very experienced in delivering consistent guidelines and practices for my clients. I help my clients develop their personality so they attract their ideal customers, with this in mind it is imperative that everything is consistent visually and executed with the same tone of voice.
I work from my studio in North London and enjoy collaborating with companies of all sizes. Is your business in need of a distinctive visual identity, one that communicates the appropriate message to your target demographic and is memorable for the right reasons? If this is the case I will be happy to hear from you, I hope you enjoy my work.